Channel mode of the electric tricycle industry

by:Mainbon     2021-05-07
For ordinary urban and rural residents, especially middle-aged and elderly people, electric tricycles are noiseless, pollution-free, safe and energy-saving, and can carry both people and objects, and they are favored by these people. Because of the special features of electric tricycles, the market is mainly concentrated in towns and rural areas, so the distribution of channels is mostly concentrated in counties or towns. For special tricycles for special purposes, because they are applied to special fields, they are generally picked up directly from suppliers by specific organizations or groups, and there is no dealer link in between. This is also determined by the limitations of the application scope of special tricycles. The channel model of the electric tricycle industry is still at a very low level, and mainstream channels have not yet been formed. Although various scattered sales outlets have been established, they are not stable, and the terminals have not appeared as large dealers and model markets as the electric bicycle industry. All in all, the electric tricycle industry is still in the initial stage of focusing only on production, and marketing for the terminal sales market has not attracted enough attention in the industry. For ordinary electric tricycles, from the perspective of business model, there are not many franchised stores in the electric tricycle industry at present, and there are few electric tricycles in large supermarkets, stores, etc. The manufacturers generally adopt the search for electric two-wheelers. Dealers do incidental sales. Electric tricycles generally account for only a small part of the product structure operated by most dealers. Except for a few markets, the sales of electric tricycles in most markets lag far behind electric bicycles. This is also a dealer. One of the reasons for the incidental sales model.
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